Tuesday, September 29, 2020

5 ways on how email list hygiene works

5 ways on how email list hygiene works

Let me ask you, how often you clean your email database? Are you quite sure that they’re 100% clean? Are you familiar with email list hygiene?

If you are an email marketer, it is important that you make sure to clean your email list more frequently to improve engagement rates, deliverability and avoid complications that may lower your sender reputation. Continue reading...


Wednesday, September 23, 2020

Email list verification services: why you need to use it now


Managing email lists may appear easy, however, if not handled properly, you’ll end up with several problems that may affect your reputation as a sender and your ROI. I’m sure you’ve heard about email list verification services, but still unclear with how it works. In this article, we’ll discuss how email verification operates and why it is crucial to your email marketing.

Let’s Define Email Verification

Email Verification is the procedure of verifying an email address if it is valid and comes from a real individual. The entire objective of email verification is to guarantee that a certain person with a valid address will receive and engage with the delivered email message. Continue reading...

Tuesday, September 1, 2020

Which is better? Email list validation or email verification?

Email list validation and email verification

The demand for an email list is increasing these days because of its role in the success of your marketing campaign. However, problems like a bounced message, fake address, and a lot more arise if mailing lists have not been check thoroughly, that is where email list validation and email verification, and we will discuss in here the difference between the two.

Email Validation

If you are a new entrepreneur or a marketer, it is very important to bear in mind that most individuals type their email address a couple of times each day. There is also a big possibility that they enter it a bit faster and less correct in which results to wrong email addresses. People at times misspell their names in their rush to finish completing a form. Continue reading...