List hygiene services also referred to as email scrubbing, which is a procedure that examines your mailing lists and sees if there are multiple numbers of wrong or invalid addresses.
Email list hygiene involves getting rid of non-active email subscribers out of your email campaigns and maintaining healthy and engaging lists for future uses. Conducting email hygiene on a regular basis will guarantee you are merely sending out messages to the subscribers who genuinely prefer your messages; this will also protect your email from being denoted as spam. Continue reading...